GDPR – Marketing and Strategy Support for Small Businesses

#GDPR Chapter 2 – Mailchimp lists and ability to unsubscribe and update/add preferences

By sayerssolutions Posted on 27/05/2018 Posted in digital media, Email Marketing, Entrepreneur, fsb, GDPR, Marketing, Marketing Masterclass, Permission Marketing, Relationship Marketing, Sayers Solutions, Small Businesses

Sayers Solutions sends out my email marketing messages via Mailchimp. In this article I will talk about mailing lists, displaying the reason why on the list, the ability to unsubscribe and update preferences. This enables businesses to demonstrate transparent and …

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Tagged with: communition, data, data collection, database, digital media, direct marketing, DPA, email, email campaign, email marketing, entrepreneurial marketing, entrepreneurs, GDPR, ico, information commissioners office, marketing, Marketing Masterclass, permission marketing, Sayers Solutions, small business, soliciting, spamming

Part 7: GDPR – Summary of best practice for small businesses

By sayerssolutions Posted on 24/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

In this series of blogs on GDPR, I’m helping small businesses understand what this change in our data protection law will mean for them and also share tips and advice I’ve found useful for my own business, Sayers Solutions – …

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Tagged with: data, data collection, database, direct marketing, DPA, email campaign, email marketing, entrepreneurial marketing, GDPR, ico, information commissioners office, marketing, permission marketing, small business, spamming

Part 6: GDPR and do no harm

By sayerssolutions Posted on 23/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

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Part 5: GDPR and managing a ‘do not contact’ list

By sayerssolutions Posted on 22/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

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Tagged with: data, data collection, database, DPA, email campaign, email marketing, entrepreneurial marketing, GDPR, ico, information commissioners office, marketing, permission marketing, small business, spamming

Part 4: GDPR – how long to keep data for

By sayerssolutions Posted on 21/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

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Tagged with: data, data collection, database, DPA, email marketing, entrepreneurial marketing, GDPR, ico, information commissioners office, marketing, permission marketing, small business, spamming

Part 3: GDPR – valid reasons for processing data

By sayerssolutions Posted on 20/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

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Tagged with: data, data collection, database, DPA, email marketing, entrepreneurial marketing, GDPR, ico, information commissioners office, marketing, permission marketing, small business, spamming

Part 2: GDPR – lead source and evidence

By sayerssolutions Posted on 19/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

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Tagged with: data, data collection, database, direct marketing, DPA, email marketing, entrepreneurial marketing, GDPR, ico, information commissioners office, marketing, permission marketing, small business, spamming

Part 1: GDPR and what it means for small businesses

By sayerssolutions Posted on 19/05/2018 Posted in CRM, Email Marketing, Entrepreneur, GDPR, Marketing, Permission Marketing, Relationship Marketing, Small Businesses

If you’re a business owner or work for a business that handles any kind of customer data, then you’ve probably heard the term GDPR floating around recently. But what exactly is GDPR and what will it mean for your business …

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Tag: GDPR