Category: Market Research

It’s not just what you control

(This is part of Create your Plan blog series, to read the first one please click here) If you’ve followed my previous blogs you might feel ready to set off and create your plan, but we haven’t looked at the macro

Competitors

(This is part of our Create your Plan blog series, to read the first one please click here) Who is also doing what you do? There are 2 types of competitors.  Those that do what you do and those that offer

3 networking events in 28 hours (part 3)

(Missed the previous posts? click part 1 or part 2 to read them) The third networking event I attended this week – well actually I helped to organise it too – was the Kirklees fsb branch’s networking event on Tuesday

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Get a Handle on your data

The first seminar my Chairman and I attended at the #fsbconf today was from Handle; Why everything you do could damage your business.  He talked about the digital footprint and the amount of data which is publicly visible to those

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Market Research has got a bad name?

Have Marketing and Market Research been tarnished by Sales?  “Ask someone at random what marketing is and you’re likely to hear either a sales-based or communications description, or a satirical diatribe about it being the art of persuading people to

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